Privacy Policy

Last Updated: January 2026

Knives By Nick ("we," "us," "our," or "Company") operates the website knivesbynick.co.uk. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, including all associated content, functionality, and services offered on or through our site.

Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our website.

Information We Collect

We collect information about you in several ways:

• Personal Information: Name, email address, and other contact details you voluntarily provide through forms, contact requests, or newsletter subscriptions.
• Technical Information: Your IP address, browser type, operating system, device type, and pages visited.
• Cookies and Tracking Technologies: Cookies, web beacons, pixels, and similar tracking technologies to recognise you and remember your preferences.
• Usage Data: Information about how you interact with our website, including links clicked, time spent on pages, and referral sources.

How We Use Information

We use the information we collect for the following purposes:

• Analytics and performance monitoring to understand user behaviour and improve our website functionality.
• Affiliate tracking and commission management when you click through to partner casino websites.
• Site improvement, optimisation, and security.
• Marketing communications and promotional updates (with your consent).
• Compliance with legal obligations and fraud prevention.
• Responding to your inquiries and providing customer support.

Cookie Policy

Our website uses the following types of cookies:

• Essential Cookies: Required for website functionality, security, and basic performance.
• Analytical Cookies: Help us understand how visitors use our site (e.g., Google Analytics).
• Affiliate Tracking Cookies: Used to track referrals to partner casinos and manage affiliate commissions.
• Marketing Cookies: Used to deliver personalised advertising and measure campaign effectiveness.

You can control cookie preferences through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Note that disabling certain cookies may affect website functionality. For more information, visit www.allaboutcookies.org.

Third-Party Links

Our website contains links to third-party websites, including casino operators and affiliate partners. We are not responsible for the privacy practices, content, or security of these external websites. When you click links to partner casinos or other third-party sites, their respective privacy policies apply. We strongly encourage you to review their privacy policies before providing any personal information or engaging with their services. The inclusion of links does not imply endorsement or affiliation beyond our affiliate relationship.

Your Rights

Under UK and EU data protection law (including the UK GDPR and Data Protection Act 2018), you have the following rights:

• Right of Access: Request a copy of the personal data we hold about you.
• Right to Rectification: Request correction of inaccurate or incomplete information.
• Right to Erasure: Request deletion of your data (subject to legal obligations).
• Right to Restrict Processing: Request limitation of how we use your data.
• Right to Data Portability: Request your data in a structured, commonly used format.
• Right to Object: Object to processing for marketing or profiling purposes.
• Right to Withdraw Consent: Withdraw consent at any time if processing is consent-based.

To exercise any of these rights, contact us using the details below. We will respond within 30 days (extendable to 90 days for complex requests).

Data Retention

We retain personal data for as long as necessary to fulfil the purposes outlined in this policy. Typically:

• Email and contact information: Retained until you unsubscribe or request deletion.
• Analytical and usage data: Retained for up to 26 months.
• Affiliate tracking data: Retained for commission reconciliation purposes (typically 12-24 months).
• Cookie data: Retained according to cookie expiry settings.

We will delete your data upon request or when no longer required by law, whichever is earlier.

Contact Us

If you have questions about this Privacy Policy, wish to exercise your rights, or have concerns about our data practices, please contact us:

Email: [email protected]
Website: knivesbynick.co.uk

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk if you believe we have breached data protection laws.